CASE STUDY

Howard + Wade.

Architectural home builder based in Torquay

High quality homes.

Geleong home builders Howard + Wade bridge the gap between the high density and once off architectural markets. The business was formed by two passionate home builders Lee Howard and Steve Wade. About to embark on building their first display home in Torquay, Howard + Wade approached Pixeld to develop a website that conveyed the high end, coastal living homes they intend to build.

A major challenge in development was there were no actual pictures of the homes, only renders. In the end they do a great job, but will eventually be replaced by photographs of their display homes.

What we did
Web design
WordPress management
Digital Marketing Wingman

As the business, website and digital marketing evolves we will continue to revise and expand on the website's features to making the decision process of choosing a dream home easier.

Nathan George, Managing Director of Pixeld

Sophisticated yet fresh and clean.

We implemented a design that encapsulated a light and fresh feeling associated with coastal living in Torquay. It’s extremely easy to browse available house design and house and land packages.

The templates created will allow Howard + Wade to expand their house design range easily on the website, with flexible options for alternative house plan layouts. Each page is meticulously mapped out with custom fields so that the website is completely editable by the client.

We’ve now moved into a marketing phase and will create aggressive campaigns to generate new home buyer leads.

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