Welcome to the first episode of “Grow Smarter,” the podcast designed to help you elevate your business with HubSpot. In this festive debut, we focus on how businesses can maximise opportunities during the Christmas season. Join Paula Pessagno and Megan McKnight, as they discuss holiday-specific marketing strategies, tips for engaging customers, and planning ahead for the new year. Whether you’re in B2B or B2C, learn how to make the most of the holiday spirit to drive meaningful growth.